Hi, and welcome to CrunchTV. Be my guest and search through the old and new of computer security. In the show this week – new anti-spam technology and the latest and worst spams to watch for.

Over the past two years, I have been on the front lines in the war on spam mail. I realized early on that sometimes people have a lapse in common sense – they allow viruses and unauthorized programs to install on their computers. Reminding people of the dangers and helping people fix these problems was an ongoing theme in my security consulting.

Computer security is not about teenage hackers any more. There is a substantial black market of organized criminals and even terrorist who are fighting every decent, law-abiding computer user. As a security consultant with nearly three decades of computer security experience, I’ve seen it all. The alarming thing is the pace at which security threats develop.

Every aspect of your personal history is exposed, not only through your home computer, but through credit companies, banks, health insurers, even the Federal Government can be pilfered by these digital criminals without the authority’s knowledge.

These threats can be understood through education. As a security consultant, the question is what is the best mechanism to provide this information to the general public to empower them to deal with these threats.

The easiest way to get this information out to the general public is through television. But television isn’t cheap and with the speed of security threats advancing every day, television wouldn’t allow the rapid response I needed to get the information out to the general public. I knew there had to be a technical solution like television, so a year ago I moved to LA to explore emerging television-like technologies.

In a small television studio, I used a tight script, green-screen and teleprompter to try and push the boundaries of how much information I could fit into the television-like format with limited time. This method worked perfectly with my tight schedule attending security conferences and substantial programming workload.

With the format decided, I had plans for interviewing a number of guest including hackers, law enforcement, experts from the security community and other surprise guests including people from the recording industry. These interviews were designed to be informative but fit the pace of the remainder of the show.

Through the planning phase of the project, broadband exploded. It was clear that almost anyone could get quality video online. The final piece of CrunchTV fell into place. With a small team of dedicated professionals including web designers, graphic artists, video producers and musicians crunchtv.net was born.

CrunchTV will tell you the latest security threats and provide helpful instructions in dealing with any security issue you may face. If you use a computer, CrunchTV is compulsory viewing.

John Draper, 2005

Internet Marketing Tips To Make Your Business Successful Online

Internet marketing has the potential to be very interesting thing. There are a variety of ways it can pursue to tailor marketing strategies directly to your business for optimal success. This can be challenging for you if you are a novice who has no idea where to start. The tips you will read here can get you ready for that challenge.

Exposure, Eyeballs and Website Traffic

Create a FAQ page to help out your Internet marketing endeavors. For any question or concern, provide thoughtful answers, and be sure to mention your products as a solution.

Advertise with the Internet’s most popular sites. This practice could lead to major exposure of advertising will help more people become aware of your company exposed.

Facebook and Twitter are important tools to incorporate for marketing strategies. You can easily maintain a daily presence in the minds of your latest articles.You are better off providing posts that will have a marketing message included now and then.

Make sure that all images placed on your site. Search engines look at the text of captions to judge the relevancy of your site to related keywords.With good captions, your rank will rise in the search engine results pages.

You should utilize email marketing as an advertising strategy. You want your emails to be welcomed by recipients by offering them something they want, not spam. With a newsletter, you can stay in touch with past customers, and make him or her feel welcome to return to your website.

Regular blogging is an asset to any internet marketing with success. A high-quality blog that you add content to on a regular basis gives you another venue where consumers can find more information about your product or services. In addition, you will eventually attract more visitors to your website because you are, which expands your visibility to search engines, expanding the reach of your website and increasing your search engine rating.

Direct marketing can be an effective part of you Internet marketing campaign.You can impart information regarding promotions and services to your customers via phone, email or send a fax to your customers to advertise a special offer.

Becoming a more efficient Marketer

Internet Marketing should beget Internet marketing. It sounds odd, but what you are doing is driving customers to your site to purchase your products, as well as has increased visibility as it attempts to bring in new consumers.

A good internet marketing tip to use is to take full advantage of things like image searches. People who are just trying to find pictures might end up on your site. This builds familiarity with your company and they may just keep coming back!

Make a plan for your site and do everything you can to stick with them. Know what kind of content you intend to write and make every effort to get your messages out clearly. Keep guidelines that you can provide good submissions.

Internet marketing will open up new possibilities for your business. Having so many different options makes it very difficult to decide which particular strategies to use. Use the tips from this article and do more research about Internet marketing to develop an efficient strategy.

How to Secure Your Identity Online

Perhaps you feel that you are safe. Perhaps you never give out your passwords with friends and family and you keep your home computer protected by firewalls and antivirus programs. You may check out a new website’s security policy to find out how they protect your information. You could spend your every waking moment, trying to protect yourself from identity theft and it may still happen to you because we live in a world that is “Online” and there is nothing that is without loopholes. Protect yourself by knowing how to secure your identity online.

Your Identity Matters

Your identity is the most valuable thing that you possess and the sad, but true, thing about your life in today’s world, is that every day your identity is at risk. You may not realize how much at risk you are. Identity theft is constantly happening more and more often. It can happen to anyone, regardless of age, race, beliefs, and occupation. You do not even have to have a large bank account or a lot of money to be a target for someone who is trying to steal the identity that is you and if your identity is taken, you may lose even more.

According to this quote by a famous entrepreneur, “You can’t hide what you can’t see.”

The internet is another way that it can happen to you because if you truly think about all that you share on your home computer, you will see that it knows as much as you do. It knows your bank account, your credit history, your age, name, address, and in some cases, even your social security number.

You can have everything password protected, but even that is not foolproof because we often use the same passwords for multiple accounts. Luckily, there are options available to help you live the easier life that the internet provides while also learning how to secure your identity online.

How Social Media Allows Bad Things


Social media websites are always trying to keep up with security needs to protect those who use it. However, accepting 3rd party applications still opens people up to a cyber-attack. Once you accept it, that 3rd party will have access to your full name, birthdate, location, family/friends, and more.

Even the most conscientious person could end up saying, “yes” to something that they did not mean to and once it happens, a hacker can then put in a little effort and find out how to get into other accounts that you have, even your bank account and online storage albums.

The reason this happens is because a lot of security questions you “must” answer to get into an account from a different computer, is basic information that you may post on your social media websites. “Where did you first meet your spouse?” It is often your hometown area, which you would possibly list through naming your high school, college, or where you from type questions when filling out your account.

The downside to this, is that social media is designed to be a place where you share information about yourself with family and friends. Therefore, most people talk openly on their page. You may go into the security settings and block public feeds, but still, in the end, nothing is impossible to hack if the hacker knows where to find it.



Tips To Help Protect Yourself Online

First and foremost, limit the amount of information you make available online. It may look like a friendly place to play, and it may very well be, but you still do not have to share everything about yourself. If you have friends and family on your social media, they will already know most of your information regarding where you grew up.

Make sure all of your passwords are very strong. They should be a random combination of letters and numbers. For extra protection, you can also use punctuations. This is a habit that most people do have a hard time with because most want to keep a password that is simple to remember.

Their dog’s name, their address, their favorite book, etc. topped off with a number sequence is easy, and again, most of that information is already on the web somewhere with your name linked to it. Perhaps you talked about your dog one time on Facebook. It is that easy.

Set up different email accounts for the various things you do. Link your social media, newsgroups, and other websites to a junk account that you do not store personal information on. Banks and bill notifications, etc. should go to a different email. This email address should be your primary and you should not give it out to everyone.

From there, consider the information you put into all of your online content. If a website wants to know your social security number, ask them why and if it is truly necessary. In some cases, you will have to provide this information, such as credit check websites, but make sure that you know and trust the website first. Make sure their privacy policy is easy for you to understand and if you make payments that require you to put in your bank account information, make sure it is secure as well.

Keep a close eye on all of your accounts. Your persistence is going to be the biggest help to you. If you start to see strange charges on your bank account or credit card statement, you may need to take steps to see what is going on. If you are a slacker at thoroughly checking to see where a problem may be, you are setting yourself up for identity theft.

Take Back Your Identity

If you feel that your online accounts have been hacked into and your identity may be at risk, notify your bank and change your passwords first. The sooner you do this, the more likely you will lessen the damages that are caused. You should also contact a credible credit bureau to have them put a lock on your credit rating until you are certain that the problem has been dealt with and you are once again secure in the online world.